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	<title>The Cisense Blog &#187; reports</title>
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		<title>Does Your Competitor Still Have a Pulse?</title>
		<link>http://www.cisenseblog.com/2009/01/25/does-your-competitor-still-have-a-pulse/</link>
		<comments>http://www.cisenseblog.com/2009/01/25/does-your-competitor-still-have-a-pulse/#comments</comments>
		<pubDate>Sun, 25 Jan 2009 21:56:52 +0000</pubDate>
		<dc:creator>tev</dc:creator>
				<category><![CDATA[CI Sense]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[competitors]]></category>
		<category><![CDATA[funny]]></category>
		<category><![CDATA[industry specific]]></category>
		<category><![CDATA[reports]]></category>
		<category><![CDATA[trademark law]]></category>
		<category><![CDATA[competitor]]></category>
		<category><![CDATA[trademark filing]]></category>

		<guid isPermaLink="false">http://www.cisenseblog.com/?p=62</guid>
		<description><![CDATA[Is your competitor still ticking?
While glancing through recently filed trademarks, sometimes you&#8217;ll come across a trademark filing from your competitor who seems to have been dormant for awhile.  Just seeing this indicates that they&#8217;re still alive and kicking (and have something in the works).
Of course, filing a trademark is not exactly a huge investment, [...]]]></description>
			<content:encoded><![CDATA[<p>Is your competitor still ticking?</p>
<p>While glancing through recently filed trademarks, sometimes you&#8217;ll come across a trademark filing from your competitor who seems to have been dormant for awhile.  Just seeing this indicates that they&#8217;re still alive and kicking (and have something in the works).</p>
<p>Of course, filing a trademark is not exactly a huge investment, and certainly some companies have filed a trademark and gone under shortly afterwards &#8211; but for the most part seeing a new filing indicates of a  sign of life.</p>
<p>A sign you&#8217;d be wise to pick up on.</p>
]]></content:encoded>
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		<title>Summary of Filings  &#8211; Selected Bev Ind.</title>
		<link>http://www.cisenseblog.com/2008/10/08/summary-of-filings-selected-bev-ind/</link>
		<comments>http://www.cisenseblog.com/2008/10/08/summary-of-filings-selected-bev-ind/#comments</comments>
		<pubDate>Wed, 08 Oct 2008 20:12:32 +0000</pubDate>
		<dc:creator>tev</dc:creator>
				<category><![CDATA[reports]]></category>
		<category><![CDATA[chart]]></category>
		<category><![CDATA[filings]]></category>
		<category><![CDATA[industry]]></category>
		<category><![CDATA[trademarks]]></category>

		<guid isPermaLink="false">http://www.cisenseblog.com/?p=16</guid>
		<description><![CDATA[This shows different companies by year and the category breakdown etc&#8230;&#8230;  
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</object>  Just an example &#8211; actual data posted later
]]></description>
			<content:encoded><![CDATA[<p>This shows different companies by year and the category breakdown etc&#8230;&#8230;  
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</object>  Just an example &#8211; actual data posted later</p>
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		<title>What&#8217;s new at Pepsico? &#8211; A Trademark Portfolio Widget</title>
		<link>http://www.cisenseblog.com/2008/08/27/whats-new-at-pepsico-a-trademark-portfolio-widget/</link>
		<comments>http://www.cisenseblog.com/2008/08/27/whats-new-at-pepsico-a-trademark-portfolio-widget/#comments</comments>
		<pubDate>Wed, 27 Aug 2008 18:54:12 +0000</pubDate>
		<dc:creator>tev</dc:creator>
				<category><![CDATA[CI Sense]]></category>
		<category><![CDATA[competitors]]></category>
		<category><![CDATA[reports]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[Gatorade]]></category>
		<category><![CDATA[monitor]]></category>
		<category><![CDATA[Pepsico]]></category>
		<category><![CDATA[South beach]]></category>
		<category><![CDATA[subsidiary]]></category>
		<category><![CDATA[trademark filing]]></category>
		<category><![CDATA[widget]]></category>

		<guid isPermaLink="false">http://www.cisenseblog.com/?p=140</guid>
		<description><![CDATA[Here is another widget from Ci Sense.  It focuses on those companies which fall under Pepsico (i.e. Units), and their latest trademark filings since Jan 2008.   Some of these include:

Naked Juice Co.
Stokely-Van Camp inc &#8211; Gatorade
The Quaker Oats Company
South Beach Beverage Company

The trademarks for each owner are listed by Filing Date.
It&#8217;s always [...]]]></description>
			<content:encoded><![CDATA[<p>Here is another widget from Ci Sense.  It focuses on those companies which fall under Pepsico (i.e. Units), and their latest trademark filings since Jan 2008.   Some of these include:</p>
<ul>
<li><a href="http://www.nakedjuice.com">Naked Juice Co</a><a href="http://www.nakedjuice.com/#Homepage">.</a></li>
<li><a href="http://www.gatorade.com/">Stokely-Van Camp inc &#8211; Gatorade</a></li>
<li><a href="http://www.quakeroats.com/">The Quaker Oats Company</a></li>
<li><a href="http://www.sobebev.com/gateway_flash.html">South Beach Beverage Company</a></li>
</ul>
<p>The trademarks for each owner are listed by Filing Date.</p>
<p>It&#8217;s always handy to have a &#8220;running&#8221; up-to-date  portfolio of your competitor&#8217;s recent filings, for reference and quick trend spotting.</p>
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